18 years transforming the pharmacy into a medium.
iDklic was born in 2006 from a simple intuition: the pharmacy is not just a point of sale, it is a privileged point of contact between health brands and their patients. Today, we equip 2,400 pharmacies across 6 countries.
Stratacache.
World leader in retail media networks and digital signage, Stratacache brings together a family of specialised companies (Scala, Walkbase, ActiVia, X2O, Real Digital Media, Optika…). iDklic is the pharma vertical arm of the group.
6 countries, 18 years, one obsession: the pharmacy.
iDklic founded
Founded in Belgium with a vision: digitise communication in pharmacies.
Ireland
Partnership with Visualise — first deployment outside Belgium.
France
Launch of Pharmactiv France — 40 pharmacies, Pharmactiv TV.
USA & Germany
Deployment with CVS Pharmacy (900 POS) and Gollmann (Germany).
Pharmacy 3.0
Unified catalogue of 15 solutions + integrated Walkbase analytics.
Unified ad network
Multi-country advertising platform for pharmaceutical laboratories.
Why our clients stay.
Vertical expertise
18 years exclusively in pharma. We speak your language, know your regulatory constraints, and respect the codes of the dispensary.
Global network
Part of the Stratacache group, world leader in retail media. A proven tech platform running on millions of screens around the world.
Local service
Country managers in every country, dedicated project managers, in-house support. Not an offshored call-centre — real field teams.
Real innovation
Walkbase to genuinely measure engagement, eco-responsible displays, Minute-Clinique to expand the pharmacy's role. No gimmicks.
Present where your customers are.
Partner pharmacy groups
La pharmacie devientmédia mesurable.
Que vous soyez pharmacien ou laboratoire, nos équipes vous accompagnent de l'audit à la mise en exploitation, partout en Europe et aux États-Unis.